Stefano Simonetti

Stefano Simonetti serves as the International Marketing Director at STI STEAM INDUSTRY, bringing with  him over 35 years of specialized experience in the industrial cleaning sector. Since joining the company in  November 2021, Stefano has made significant contributions to strengthening STI’s brand presence in global  markets, substantially expanding its international reach. 

With a career dating back to 1985, Stefano has developed extensive expertise in international marketing  strategies, and his deep understanding of global markets has proven invaluable in positioning STI STEAM  INDUSTRY as a cutting-edge company in steam cleaning technology. 

At STI, Stefano coordinates all marketing initiatives, including the development of effective content for the  company website and management of the distributor network spanning multiple continents. His approach  combines traditional marketing experience with innovative digital strategies to communicate STI’s  commitment to eco-friendly cleaning solutions. 

Known for his engaging communication style and cultural adaptability, Stefano has built solid relationships  with distributors and clients worldwide. Colleagues appreciate his ability to translate the distinctive features  of products into clear and impactful value propositions that resonate across different markets and languages. 

With Stefano’s marketing expertise contributing to the company’s vision, STI STEAM INDUSTRY  continues to strengthen its position as a pioneer in the ‘steam revolution‘, promoting sustainable cleaning  technologies that dramatically reduce water consumption and eliminate the need for chemical detergents.